Stories
Posted date
2017.11.15United Orthopedic Corporation
United Orthopedic Corporation
Year of Founding: 1993
Capital: NT$717,469,000
Address: No. 57, Park Ave 2, Science Park, Hsinchu City, Taiwan (R.O.C.)
Stock ID: 4129 (IPO: Sept, 2004)
Main Product:Orthopedic implants and instrument
FTEs:530
In-house manufacturing. International distribution.
United Orthopedic Corporation is a Taiwan based leading designer, manufacturer, and distributor of innovative, regulatory compliant orthopedic prosthesis and instrument sets used by surgeons around the globe. Our offering includes a flexible range of clinically proven solutions used to perform total hip/knee primary or revision surgery, plus clinical education, service and support for surgeons and hospital. Until today, United’s products are selling to worldwide in more than 38 countries, including Europe, America, Asia, Africa, and etc.
How can we benefit more patients?
“Prostheses from the leading brands are usually too costly; furthermore they don’t usually fit the needs of Asian patients. Is there a possibility that we could manufacture prostheses that meet the need of Asian patients with more reasonable price? That way we could benefit more patients. ” This simple thought is where United begins.
To fulfill this vision, Jason Lin, founder of United Orthopedic began the journey of private brand. Even with the rich experience of OEM for world-class Orthopedic brands, creating a new brand is still full of challenges. The four largest companies from the U.S. hold about 80% of whole market share. How can United Orthopedic be seen by others? Product quality is the key!
By innovating on product line, establishing new sales channels, branding reputation and quality marketing service, United Orthopedic has been working hard on meeting different clinical and marketing needs.
For best control high efficiency and high quality service, United Orthopedic has vertical integration of prosthesis manufacturing processes. By doing so, United Orthopedic can ensure the flawless performance in their product. Also it can speed up the process of innovation, and hold on to the core of the technologies to respond to market changes.
For quality is in their DNA in the past 24 years, United Orthopedic has ensured full compliance with laws and regulations. Not only they are the first Asian Orthopedic company to acquire FDA 510k of U.S, they are also certified by CE Mark of European Union, CFDA of China, and TFDA of Taiwan. Many clinical reports show that the clinical outcomes of the company’s products are as great as other leading brands. Till now, United Orthopedic had helped over 250 thousand suffering patients gain back their mobility and quality of life.
From Taiwan to the world
With a team that values integrity, responsibility, happiness, innovation, United Orthopedic has the goal to be the most professional Orthopedic Company in Asia.
Starts from Taiwan, developing in China, expanding in U.S; United Orthopedic has intergraded all the key manufacture knowhow, thus can fully assist surgeons on new breakthrough by supplying the right implant and instruments. United Orthopedic also takes part in some of the orphan products, which allows surgeons perform revision surgery without massive bone loss. The innovation of United has moved from “Me Too” to “Me Better.”
Among the private brands, United Orthopedic Corporation has an impressive product line in place. United Orthopedic has defeated several world-known brands in Taiwan, and is now in second place of the market share. A surgeon in China says that if patients is not using western brand, 8 out of 10 patients are using United products. Furthermore, United is the first tier choice both in Philippines and Pakistan. The next objective is to build a strong sales team with a larger coverage. United Orthopedic has invested in Switzerland, France and Japan. By cooperating with local professionals, these subsidiaries can carry out business through direct selling and provide localized models in the future. So far, the sales have been satisfactory. This kind of symbiotic relationship is likely to produce a win-win situation. Step by step United Orthopedic is carrying out its service by sincerity and thoughtfulness, and will let the world see the value of Taiwan made products.